Quality website content is the key to SEO
Posted by on Mar 08, 2010 | Leave a Comment
Key To Success
Providing relevant, quality website content is the key to SEO, but we know that search engines also like to find what’s new. There is a limit to how often you can realistically update your website (unless you are a news outlet), and that is where article writing comes in.
Good, free content attracts visitors. And when it is updated often, visitors will come back often. In addition to boosting search...
Outbound link strategy – Part II
Posted by on Feb 27, 2010 | Leave a Comment
linking
I established in my previous post about an outbound link strategy, that you can’t be selfish about link giving. Nonetheless, as you link to useful information on other websites, you should be doing the same for your partner websites – just make sure that the material you’re linking to is relevant in and of itself, not just because you created it. A successful strategy will have a mixture of linking out...
What is Organic Search Engine Optimization (SEO)?
Posted by on Feb 26, 2010 | Leave a Comment
seo
Organic Search Engine Optimization (SEO) uses complex techniques to acquire traffic by making changes to the site in order to improve page ranking, quality, and the relevance of incoming links. With Organic Search Engine Optimization, your ranking or position is maintained because of its relevancy and is not dependent on an advertising budget. SEO Services and Organic Strategies Search engine algorithm principles...
Outbound link strategy
Posted by on Feb 16, 2010 | Leave a Comment
linking
Applying outgoing links in a site’s copy and navigation structure seems to be one of the areas that create the most Webmaster paranoia and greed, but if you follow these common sense guidelines, you can be generous and still safely contend in the search engine-ranking race.
Where does this link apprehension come from? Primarily, webmasters fear that having too many outgoing links will damage their page rank,...
SEO – Staying Fresh
Posted by on Feb 02, 2010 | Leave a Comment
Staying Fresh
Website content is a lot like produce at the market.
The fresher the better, and, if you’re providing the same exact thing as the competition, whether it’s granny smith apples or information about buying a car, you need to stand out as being the highest quality or offer a different taste. If your material is old and rotting, no one will want to look at it for long.
Imagine yourself at a farmer’s...
What SEO Can and Can’t Do – And Why the Content is Essential
Posted by on Jan 24, 2010 | Leave a Comment
SEO essential in order to be competitive in many markets, but there is a limit to what it can do. First of all, as I’ve written earlier, you need to be realistic about who you are competing against. Even the best SEO cannot make your site outrank every competitor.
SEO cannot make users stay on the page longer. However, having a low “bounce rate,” or the percentage of users who come to a page and quickly go somewhere...
Website Content
Posted by on Jan 24, 2010 | Leave a Comment
website content
Website content incorporating SEO is part of a larger overall picture that has to be kept in mind. To start, answer the following questions:
Is the site being created or recreated from scratch? Or does content need to be rewritten on an existing site?
If it’s an existing site, what is or isn’t working?
Who is your target audience? Are there multiple markets?
If you’re working with an SEO...
10 Website Optimization Tips
Posted by on Dec 27, 2009 | 16 Comments
Consider content. A website must be rich in content in order to attract and retain visitors. Never copy and paste material from another website into your own. Keywords should fit seamlessly into the new and existing content on your site.
Build traffic using links. Your site will benefit immensely from including links to other relevant sites. You can become part of a broader network by receiving traffic from links placed...
